What is a Business Social Community?
A community is a place where people come together with a common interest or purpose or presence. Generally, communities are places where people choose to congregate and where they feel both safe and valued as members. The greater the degree to which the community allows its members to interact on a safe, equal and vibrant foundation the greater the degree to which those members will return and participate in the community.
From a business perspective the main value of a community is the ability of the business to increase top of mind awareness and to the perception of credibility and authority of the business in the minds of the community members. The over riding motivation of any business is to increase sales, of course.
A collateral benefit of building a community is the ability of the community members to create content which helps the business to rise to the top of the search engines. Since the quantity of content on a website is one of the variables that search engines consider in their algorithms having community members help to create content can be a major factor in improving search engine rankings.
The NetOffer System is a community building system. NetOffer has developed a unique and proprietary technology which we call the C.O.R.E. (Community Online Resource Engine) and which we have integrated into Word Press. This is not a plugin but rather is a custom built business community management system.
If you are considering building a community for your business the NetOffer C.O.R.E. System will provide your business with a competitive advantage.